Raising the national and global profile of the Wollumbin Volcano Region
by providing world wide marketing opportunities for local tourism operators.

People

The principals in Big Volcano® Tourism Marketing & Media are David and Jo-Ann Palmer.

David first came to Australia from Canada in 1970, bringing with him extensive experience and success as a commercial photographer, graphic designer and marketing consultant.

Seeing the opportunities opening up in the computer industry in the mid '80s, he bought an Apple IIC, joined a DTP company and later went on to sell hardware and software at government and corporate level for two of Australia's leading distributors.

Originally from New Zealand, Jo-Ann Palmer arrived in Australia in 1985, and was soon travelling around New South Wales before discovering the subtropical delights of the north coast.

Her varied background includes technical support, advertising sales, marketing and promotions, working in the telecommunications, broadcast media, travel publishing and business consulting industries.

After working in Sydney for several years, the couple bought 4 hectares of remnant rainforest adjacent to the World Heritage listed Border Ranges National Park, and finally escaped the big smoke for their patch of paradise in 1994.

Realizing the promotion potential of the WWW for regional tourism operators, the couple spent 14 months researching the 'net before launching their Big Volcano site in July 1997.

Aspiration Statement

An Internet Content and web design, hosting and promotion services provider, Big Volcano® Tourism Marketing & Media focuses on raising the national and global profile of the Wollumbin Volcano Region, by providing world wide marketing opportunities to local tourism operators.

The purpose of the Big Volcano Visitor Guide is to foster appreciation, understanding and conservation of the natural environment, through profitable tourism which uses best practice management to sustain the culture and well-being of our local communities.


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